Keeping marginal wells profitable at low oil prices: the first automation solution purpose-built for PDP

• Location: Oklahoma & Texas
• Partner: Siena Natural Resources

Lack of affordable automation and telemetry leads to excessive failures and inefficiencies

Siena Natural Resources, LLC ("Siena") is a privately owned oil & gas company operating 1000+ wells across Oklahoma, Kansas, and Texas. The majority of these wells are marginal producers (below 15 BOEPD) presenting a structural challenge: sustaining economically viable operations with a high well count but low daily production per well.

Historically, these assets were managed using a mix of basic timers and a limited number of legacy pump-off controllers (POCs). Over time, POC coverage further declined due to insufficient remote visibility, high repair costs (averaging about $2,500-$3,000 each), and the prohibitive cost of replacing legacy devices with new units.

Overall, the lack of visibility and adequate automation resulted in frequent workovers (averaging one per well per year), which significantly eroded profitability and contributed to broader operational inefficiencies.

Siena began installing Amplified's well controllers in the fall of 2023 and has since expanded coverage to 75%+ of its lower-producing rod-pump wells. The initial decision was driven by three factors: the system's unparalleled data quality leading to a step-change in operational visibility, its advanced pumping-by-exception automation, and the minimal capital cost (CAPEX) required to deploy the solution.

Amplified's economics are a no-brainer for stripper well operators

Amplified's controller quickly identifies and diagnoses downhole issues, and optimizes the runtime of the well, resulting in a significant increase in time-between-failures and achieving up to 40% reduction in overall electricity usage.

Through a combination of Amplified's optimization and Siena's data-driven operational realignment and well redesigns, Siena achieved outstanding unit economics and fully scalable results from this technology deployment across its entire asset base.

• Payback period: under 1 month
• CAPEX savings: ~90%
• LOE savings: $13+/barrel
• Service ROI: 12x+
• Net value per well: $12k+/year

These results were achieved with a combination of failure reduction, increased production & uptime, and spill prevention. Just as important, the system's exceptionally easy troubleshooting and servicing make it viable even without dedicated automation staff, supporting sustainable long-term performance.

"Amplified didn't just improve our operations, it redefined them. By eliminating avoidable failures, tightening runtime discipline, and pushing our MTBF beyond anything we'd achieved before, we turned low-rate end of life wells into reliable, profitable assets."

Wil McCabe, VP of Production

"The value-add and ease-of-use of Amplified's technology far exceeded our expectations, driving its rapid deployment at scale across our operating areas. The level of operational visibility and control it provides to our field and engineering teams is unparalleled."

Nikita Chugunov, CTO